B.com Part 2 – Business Communication 2006 Private Paper

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Time : 3 Hours                Max. Marks:100


Instructions: Attempt any Five questions Including Question No. 9 which is compulsory.




1. “Communication plays an effective role in a business organization”. (20)


2. Enumerate and explain in short the requisites of planning in communication. (20)

3.(a) What are the essentials of good order letter? (06)

(b) As a Purchase Manager of Bilal International Company. Boat Basin Karachi; write a letter requesting for some specific items for your co. Assume necessary detail (14)


4. A reputable educational institution with a flair for Islamic Values requires a chief executive. You are enquired to apply along with a CV. to the direct, Human Resource Management. Care of postBox #123.Karachi. 75530. (20)


5.(a) What are the factors of Communication? Elaborate your answer with the help pf diagram. (10)

(b) Define Interview and describe various kinds of interview. (10)

6.(a) Distinguish between sales letter and sales promotion letter. (10)

(b) Distinguish between Memorandum Report and letter Report (10)


7. Write short notes on any Two of the following: (20)

(i) Non-verbal Communication. (ii) Invasion of privacy

(iii) Conversational tone. (iv) Complimentary close

(v) Letter of transmittal


8(a) State briefly the important functions of Market Report.

(b) Write short notes on any Four of the following: (10+10)

(i) Speculation (ii) Spade. (iii) Off take

(iv) Rigging. (v) Bull. (vi) Stock Exchange

(vii) Arrivals, (viii) Bullion Market


9(a) Define Business Report and its characteristics. (08)

(b) The management of VIP Company is experiencing a decline in sales inKarachiregion. As sales Executive of the Company Draft a Letter form Report to the Direct of the Company. Pointing out the causes and solutions of the problems. (12)


10. Define Market and briefly Explain the various Kinds of Market. (20)

Class: exercise 8: introductory https://essayclick.net/ techniques
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